For Claud Williams, founder of personal development brand Dream Nation, dyslexia was a curse before it became a blessing. “I can’t speak for anyone else’s experience but if I’m honest, it felt like hell a lot of the time. Once, I was writing notes and someone looked over my shoulder and asked me why I was writing scribbles. I lied and said that I was writing in code so people couldn’t copy my work when really that was my best attempt at writing.”
Claud, 29, says: “I didn’t reach a reasonable level of reading and writing until year 10 in secondary school. But I don’t think it’s a coincidence that so many successful entrepreneurs are dyslexic. It teaches you resilience, patience and creativity - those are superpowers for entrepreneurs.”
He set up his first business by accident. After an injury left him unable to play basketball in college, he used his time to organise a basketball tournament for others. His older sister Meloney encouraged him to monetise it. He invested in a camera and used his images to help promote the tournaments. Before long, people asked him to take photographs at other events. In 2008, he set up his photography business, Starlight Imagery. After graduating in 2012, he developed it into a multi-media company offering photography, video and marketing services.