“Going into business comes with a lot of risks and I’m still at the very early stages but I’m making it work and my daughter is much happier.”
Managing time as a freelancer
Like many freelancers, Aina often struggles to switch off. “When you’re a freelancer, you own your time but you never completely disconnect from your work. At night, you can lie there thinking about clients, how to get the next job or finish something you’ve started. It’s not like you leave the office and you’re done. You expect yourself to work outside of typical office hours.” Her advice is to try sticking to a timetable and to give yourself time off.
Valuing your prints
For fellow photographers looking to improve, her advice is to print your work. “Print as much as you can because digital dies,” she says.
“When you print, it doesn’t look the same as it does on the monitor so it teaches you about how colours react to different prints. You also need to really think about the picture you’re taking. You might take 50 images but you won’t print all of them. There might only be eight that stand up so it makes you question how you can improve and have more photographs you value enough to print and hang up. It’s a change in mentality.”
Saving for equipment with Starling
Aina downloaded Starling after her accountant recommended their business account. “Knowing that Starling is a full bank helps - lots of online providers haven’t got their licences,” she says. Starling received a full banking licence in July 2018, meaning that customer deposits are protected up to £85,000 by the Financial Services Compensation Scheme (FSCS).
Her favourite feature of Starling is Goals, a space where customers can set aside money as savings. She set a goal for new equipment, which she achieved. “In my business… it’s important to keep growing and improving your service and having more equipment allows me to have a better service and keep being excited about the technical aspects of my job,” she says.
She also uses Starling for her personal banking. “Being able to have it all in one app has worked wonders.”